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Port Marketing and Public Relations (Riga)
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Tuesday, 06.12.2005 |
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Afternoon/ evening |
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Arrival of participants
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17:00 - 19:00 hours |
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Registration of participants
Reval Hotel Latvia
Elizabetes Street 55, Riga |
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19:30 - 21:00 hours |
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Welcome drink hosted by the Freeport of Riga
Reval Hotel Latvia
Elizabetes Street 55 |
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Wednesday, 07.12.2005 |
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08:45 - 09:00 hours |
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Registration of participants for the PORT-NET workshop
Central lobby of the FRA, O. Kalpaka blvd. 12, Riga |
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09:00 - 09:15 hours |
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Official opening of the PORT-NET workshop
Mr. Vladimirs Makarovs, Director of the Strategic Planning and Project Management Dep.
Conference Hall, the FRA, O. Kalpaka blvd. 12 |
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09:15 - 10:00 hours |
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Port and Transit Sector Development in Latvia
Mr. Andris Maldups, Director of the Transit Policy Department, Ministry of Transport and Communications of Latvia
Conference Hall, the FRA, O.Kalpaka blvd. 12 |
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10:00 - 10:45 hours
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Advertising and Promotion of Ports of Latvia
Mr. Ralfs Dakters, Head of the External Relations Division, Latvian Investment and Development Agency
Conference Hall, Freeport of Riga Authority, O.Kalpaka blvd. 12 |
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10:45 - 11:30 hours |
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City Planning and the Port: Managing Public Relations
Mr. Peteris Strancis, Vice-Director of the City Planning Department, Riga City Council
Conference Hall, Freeport of Riga Authority, O.Kalpaka blvd. 12 |
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11:45 - 12:30 hours
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Public Image of a Contemporary Port: Research Methods and Tools
Mr. Aigars Freimanis, Director of SIA "Latvijas Fakti"
Fireplace Room, the FRA, O.Kalpaka blvd. 12 |
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12:30 - 13:15 hours |
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Public Relations of the Freeport of Riga Authority
Mr. Karlis Leiškalns, Director of the Public Relations Department, the FRA
Fireplace Room, the FRA, O.Kalpaka blvd. 12 |
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14:00 - 14:45 hours
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Marketing Environment of a Modern Port
Mr. Igors Kabaškins, Professor, Institute of Transport of Latvia
Fireplace Room, Freeport of Riga Authority |
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14:45 - 17:30 hours |
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Visit on a bus to the Freeport of Riga (SIA "Baltic Container Terminal" and the Vessel Traffic Service Center)
SIA "Baltic Container Terminal", VTS |
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20:00 - 22:00 hours
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Dinner hosted by the FRA at "Lido Atputas centrs" (Latvian national cuisine restaurant), participants will be taken to the restaurant by a bus departing from the hotel
Lido Atputas centrs (Lido Recreation Center), Krasta street 76 |
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Thursday, 08.12.2005 |
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Port Marketing Methods and Tools: Perspective of the Freeport of Riga and Competitors |
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08:45 - 09:00 hours |
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Registration of participants for the PORT-NET workshop
Central lobby of the FRA, O.Kalpaka blvd. 12, Riga |
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09:00 - 09:35 hours |
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Managing Foreign Affairs at the Freeport of Riga
Mrs. Sanita Odineca, Senior specialist of the International Affairs Department, Freeport of Riga Authority
Fireplace Room, Freeport of Riga Authority |
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09:35 - 10:15 hours |
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Instruments of Marketing for Advertising and Port Promotion: Experience of the Freeport of Riga
Mr. Haralds Apogs, Project Manager, International Affairs Department, Freeport of Riga Authority
Fireplace Room, Freeport of Riga Authority |
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10:30 - 11:15 hours |
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Marketing at the Port of Klaipeda: a Competitor's Experience
Ms. Jolanta Taraseviciene, Public Relations Specialist, of the Klaipeda Port Authority
Fireplace Room, Freeport of Riga Authority |
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11:15 - 12:15 hours
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Meeting of participant to discuss and prepare "Results and Recommendations" of the workshop |
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12:15 - 13:00 hours |
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Press Conference
Fireplace Room, Freeport of Riga Authority
Central lobby of the FRA, O.Kalpaka blvd. 12 |
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13:00 - 13:45 hours |
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Marketing Function and the Role of Advertising for a private company at the Freeport of Riga
Mr. Fred Kampermann, Managing Director of the Baltic Container Terminal
Fireplace Room, the FRA, O.Kalpaka blvd. 12 |
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13:45 - 14:30 hours
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Port of Hamburg Marketing
Mr. Dmitry Vasilyev, Port of Hamburg representative in St.Petersburg
Fireplace Room, Freeport of Riga Authority, O.Kalpaka blvd. 12 |
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14:30 - 15:15 hours |
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Closing and evaluation session:
summary and conclusions of the workshop
Fireplace Room, Freeport of Riga Authority, O.Kalpaka blvd. 12 |
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15:30 - 18:00 hours
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Guided City / Old Riga |
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Friday, 09.12.2005 |
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Thursday evening / Friday morning |
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End of Port-Net workshop 02-4
Departure of participants |
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